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My Journey to Becoming a Virtual Assistant: From Doubts to Freedom

  • Writer: Kath Bernal
    Kath Bernal
  • Nov 3, 2024
  • 4 min read

If you’d told me a few years ago that I’d be working as a Virtual Assistant (VA), I probably would have given you a puzzled look. Like many, I had a traditional job that felt secure, even if it wasn’t exactly fulfilling. I had no idea that becoming a VA was even an option—let alone one that could bring freedom, growth, and the ability to work with clients worldwide. Today, I want to share my journey into the VA world: the highs, the lows, and the lessons I’ve learned along the way.


Taking the Leap


I stumbled upon virtual assistance at a time when I felt stuck in my career. I was exhausted, constantly trying to juggle personal life with an intense work schedule. I’d heard of freelance work, but the idea of leaving a "stable" job seemed risky. Yet, the more I researched, the more I saw how VAs were thriving, with flexibility and control over their work. I thought, Why not me?


Starting out wasn’t easy. I spent hours researching skills, reading VA success stories, and figuring out how to build my portfolio. I took a couple of free courses online to get a taste of the skills I'd need—social media management, email management, and the basics of client communication. I was nervous but excited to see where this could lead.


The First Clients and Growing Pains


After creating my profile on a few freelance websites, I got my first client—a small business owner who needed help managing emails and scheduling posts on social media. I was thrilled! But soon, I realized just how many little things there were to learn.


The first few weeks were an exercise in patience. I had to learn on the job, juggling tasks and making mistakes along the way. I’d sometimes sit for hours trying to figure out a platform or tool. But every time I solved a problem, I gained a little more confidence. Plus, every positive review felt like a milestone, reminding me that I could do this.


Imposter Syndrome and Burnout


A few months into being a VA, I started dealing with imposter syndrome. Despite getting good feedback, I’d constantly doubt my abilities, thinking, Why would anyone want to work with me when there are more experienced VAs out there?


Not only that, but I also made the mistake of taking on too many clients at once. It’s easy to get caught up in the excitement of landing new projects, but working around the clock led to burnout. I had to learn a hard truth: taking on every opportunity doesn’t equal success, especially if it costs you your health. This was when I started prioritizing work-life balance and saying no to projects that didn’t align with my goals.


Learning to Set Boundaries and Find My Niche


Setting boundaries became a game-changer. I began scheduling my workday more strictly and, more importantly, realized I didn’t have to be “on” all the time.


I also discovered the importance of finding a niche. Rather than being a jack-of-all-trades, I chose to focus on social media management and content creation, areas that I enjoyed and excelled in. This allowed me to market myself more effectively and attract clients specifically looking for these skills. Finding a niche felt like reclaiming a part of myself, allowing me to grow my business without feeling stretched thin.


Celebrating Wins (Big and Small)


One of the things I love about being a VA is the ability to look back and see how far I’ve come. My wins ranged from landing clients who trusted me with complex projects to getting a solid workflow that allowed me to have evenings to myself. There’s a unique satisfaction in knowing that you built something on your own, brick by brick, mistake by mistake, and success by success.


Lessons I’ve Learned on This Journey


  • Starting out, I expected to be good at everything instantly. Learning that it’s okay to be a beginner and take time was key to avoiding burnout and embracing growth.

  • Boundaries are your best friend. Saying no to clients or projects that don’t align with your values or goals isn’t selfish; it’s necessary.

  • Don’t undersell yourself. It’s tempting to lower your rates to attract clients, but remember that your skills and time have value. The right clients will recognize that.

  • Whether it’s landing a client, finishing a challenging task, or receiving positive feedback, celebrate your wins. They’re the markers of progress that keep you motivated.


Embracing Freedom and Growth


Today, I work with a handful of clients whose missions I genuinely believe in. I have a routine that lets me spend time with my family and enjoy life outside of work. And the best part? The freedom to work from anywhere. I love that my career isn’t tied to a single office or city, and that I have the flexibility to explore new skills and projects as my interests evolve.


Becoming a VA has been a journey full of self-discovery, challenges, and growth. If you’re considering taking this path, know that it’s worth the leap. Embrace the learning curve, don’t be too hard on yourself, and remember that every small step brings you closer to the life you’re working to build.

 
 
 

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